Eugene Els
Full Name: Eugene John Els
Position and Company Name: MD of Afromix and AFX Holdings Group
Main Activity of the Company: Afromix designs and manufactures agitators and peristaltic pumps
Date and Place of Birth: November 17, 1979, Port Elizabeth (now Gqeberha)
Education: I graduated with a national diploma in mechanical engineering from Port Elizabeth Technikon (which merged with the University of Port Elizabeth and the Port Elizabeth campus of Vista University in 2005 to form Nelson Mandela Metropolitan University) in 2001
First Job: I once delivered newspapers for the EP Herald, but my first professional role was as a student engineer at B&E International
Career History Prior to Current Position: Applications engineer at Lightnin Africa
Size of First Pay Packet: R13.50 a week
First Job with Present Group: Technical director
Number of People under Your Leadership: About 110
Management Style: My management style is built on putting my people first. When my team feels supported, valued and empowered, they perform at their best, and leadership becomes far more effective
Personal Best Achievement: My family
Professional Best Achievement: I am still working towards the milestone I would consider my defining professional achievement
Person Who Has Had the Biggest Influence on Your Life: My wife and parents
Person Who Has Had the Biggest Influence on Your Career: It would be unfair to name a single person, as I have been fortunate enough to have had many incredible people influence my career, each contributing in different ways at different stages
Person You Would Most Like to Meet: I would have wanted to meet Nelson Mandela, the late former President of South Africa. Currently, I would say Michael Jordan, the legendary basketball player widely regarded as the greatest of all time
Businessperson Who Has Impressed You Most: There are many businesspeople who impress and motivate me – for different reasons. So, it would be difficult to single out just one. I draw inspiration from a variety of individuals, each offering strengths and perspectives I admire
Philosophy of Life: Respect people, no matter who they are
Biggest Ever Opportunity: The biggest opportunity in my career was starting Afromix
Biggest Ever Disappointment: That my father did not have the opportunity to meet my children, as he would have been an amazing grandfather
Hope for the Future: A South Africa that unites all citizens and reaches its true potential
Favourite Reading: Anything related to history or sport
Favourite TV Programme: Any sports documentary
Favourite Food/Drink: Nothing beats a good steak and a cold beer
Favourite Music: I genuinely enjoy all types of music, and my least favourite would probably be folk music
Favourite Sport: Rugby and soccer – but I am a sports fanatic
Favourite Website: I don’t have a single one
Hobbies: Working out in the gym and hunting
Car: A 1965 Chevy C10
Pets: Two small dogs
Miscellaneous Dislikes: People smoking around me
Favourite Other South African Company: My favourite South African company is always the next startup that is just getting off the ground. I have great respect for risk taking and the hard work that goes into building something new from scratch
Favourite Foreign Company: Apple
Married: To Verna
Children: I have three children
Clubs: Manchester United Football Club
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