Infrastructure growth fuels demand for commercial vehicles
FATIGUE-FREE DRIVING The Ultra range, including the Ultra T.9 and Ultra T.4, features a walk-through cabin, power steering, dashboard-mounted gear lever, booster-assisted clutch and a mechanically suspended seat for safe and fatigue-free driving
Photo by Tata Motors
SERVICE CENTRE ACCESS Tata Motors provides robust after-sales support across South Africa, ensuring that drivers have easy access to service centres, genuine spares and technicians when needed
Photo by Tata Motors
Demand for cargo mobility solutions in South Africa is on the rise, partly owing to the expansion of infrastructure across key sectors, and automotive company Tata Motors is well placed to cater to this growth through its medium and heavy commercial vehicle portfolio.
“Recognising that drivers spend long hours on the road, we prioritise cabin design to reduce fatigue and enhance safety,” says Tata Motors Commercial Vehicles head of international business Anurag Mehrotra.
The company’s latest range, the Ultra range – first introduced in February 2024 – and its established Prima range feature cabins designed for comfort and endurance.
The Ultra range includes the Ultra T.9 and Ultra T.4, both of which feature a walk-through cabin, power steering, dashboard-mounted gear lever, booster-assisted clutch and a mechanically suspended seat for safe and fatigue-free driving.
In addition to the ergonomic seating, the cabins of the Ultra and Prima ranges provide noise insulation, contributing to a quieter, more comfortable driving experience that “will allow drivers to stay alert and focused over long hauls”.
“Powered by Tata Motors’ globally proven turbocharged diesel engines, with best-in-class power and torque output, the Ultra T.9 and Ultra T.14 provide a reliable solution to comfortably carry heavy loads over long distances and rough terrains.”
They have been rigorously tested across varied terrains and environments to ensure that they offer a reliable performance across various duty cycles.
Mehrotra adds that the 3.3 ∙ and 5.0 ∙ engines that power the Ultra T.9 and T.14, respectively, are Euro IV-compliant to ensure a low environmental impact.
“Our trucks are engineered with durable suspension systems to handle rugged conditions, helping extend vehicle life and reducing maintenance requirements – crucial benefits for drivers [on] long routes,” he explains.
The trucks are also equipped with a parabolic suspension for uninterrupted operations, and feature Tata Motors’ flagship connected vehicle system, Fleet Edge.
The Fleet Edge system allows for real-time GPS tracking, route optimisation and remote diagnostics, ensuring that fleet managers can make informed decisions that will enhance delivery schedules and reduce downtime.
Mehrotra adds that the Fleet Edge’s detailed insights and analytics can improve fleet performance in real time.
“As technology makes deeper inroads into mobility, connected vehicles mark a transformative step forward in the logistics sector by streamlining operations and boosting efficiency.”
This integration allows for the tracking of driving patterns, detection of potential fuel theft and overall vehicle monitoring, which will support fleet management while contributing to safer and more reliable operations.
Mehrotra comments that Tata Motors remains optimistic about the future of South Africa’s commercial vehicle market, particularly as it transitions towards the adoption of sustainable mobility solutions.
Additionally, the company provides robust after-sales support across South Africa, ensuring that drivers have easy access to service centres, genuine spare parts and “expert technicians” as and when needed.
Through its strong network of 90 touchpoints, the company aims to help reduce downtime by enabling quick repairs and maintenance, helping drivers to stay on the road for longer.
Further, Mehrotra states that Tata Motors recognises South Africa’s growing commitment to cleaner energy, which the company views as not only an opportunity but also an instrumental step towards the advancements of “a greener tomorrow”.
In line with this envisioned future, he says Tata Motors’ capabilities in advanced research and development ensure that it remains “future-ready, adapting to emerging trends and technologies”.
The company has “been at the forefront” of developing alternative fuel technologies for its vehicles, including battery electric, compressed natural gas, liquefied natural gas, hydrogen internal combustion and hydrogen fuel cells.
Mehrotra concludes that Tata Motors will continue to closely monitor emerging opportunities in the South African market and introduce newer solutions at an opportune time.
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